In a small bowl, whisk together olive oil, soy sauce (or Worcestershire), lemon juice, brown sugar, garlic, pepper, and herbs until well combined.
Place the steak in a large zip-top bag or shallow dish.
Pour the marinade over the steak, ensuring it is evenly coated on all sides.
Seal or cover and refrigerate for at least 30 minutes, ideally 2 to 4 hours for best flavor.
Remove steak from the refrigerator 15 minutes before cooking.
Cook steak using your preferred method (grill, pan-sear, oven, or air fryer) until desired doneness.
Let steak rest for 5 minutes before slicing and serving.